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Seattle, Washington--(Newsfile Corp. - February 4, 2025) - The Lead Quality Alliance, (LQA) a marketing sector trade group incorporated in October 2024 by a coalition of seasoned marketing executives, is launching its membership recruitment program targeting like-minded organizations within the consumer lead generation sector. This not-for-profit business league is dedicated to advancing ethical practices in the consumer lead generation industry while supporting federal regulations that empower consumers by protecting them from deceptive marketing tactics, including unwanted robocalls & texts.

On December 13, 2023, the Commission adopted the Second Text Blocking Report and Order in the above-captioned proceedings.1 In this rulemaking, the Commission adopted a new rule that makes it unequivocally clear that prior express written consent under the Telephone Consumer Protection Act must be to one seller at a time.

FTC gives Consumers the low-down on Insurance Ads